BT: Grannies try Snapchat

8.0

Media Type:

Online Online

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Media

Ever wondered what would happen if you gave grannies that have never used social media before, free reign on Snapchat? So did BT, who masterminded a social experiment and filmed it. BT invited eight over-65s to try the popular Snapchat lenses for the very first time, capturing their candid reactions which ranged from fits of laughter to total bewilderment.

Credits

Advertising Agency:

FHF London, UK

Date:

October, 2016

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