Canal+: This Is Going To Hurt
Media Type:
Outdoor
First a successful book by Adam Kay that got turned into a brilliant TV series that aired on BBC, THIS IS GOING TO HURT, the extraordinary story of an ordinary doctor, is now coming to French TV screens thanks to CANAL+. The British series that breaks the codes of the medical genre arrives on CANAL+ on March 31st.
Credits
Advertising Agency:
BETC, Paris, FranceExecutive Creative Director:
Stéphane XiberrasCreative Director:
Nicolas LautierCopywriter:
Ellynore AttiaArt Director:
Melissa HofmanTraffic Manager:
Nina de-WetProducer:
Sarah BelhadjMedia Agency:
Havas MediaBrand Managers:
Emilie Pietrini, Celine Pontygayot, Juliette OvarlezDate:
April, 2022
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