Deuter: Back in Balance

10.0

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

Australia

Perfect weight distribution along your spine. The DEUTER Active-Comfort-Fit system makes sure that the weight of the DEUTER hiking backpacks is evenly distributed along the human back. For a perfectly balanced, healthy posture.

Credits

Advertising Agency:

Heimat Wien, Vienna, Austria

Creative Directors:

Simon Pointner, Philip Krautsack

Art Directors:

Fabian Kohlert, Simon Pointner

Copywriters:

Philip Krautsack, Felix Hohmann

Photographer / Retoucher:

Mladen Penev

Date:

March, 2020

Latest News

Oct. 23, 2026

Morrisons Fresh Produce Gets a Monstrous Makeover for Halloween in new OOH campaign by Leo UK

Using simple still-life photography, Morrisons Market Street produce becomes a cast of Halloween monsters

Oct. 23, 2026

Florence Signs Director Jake Vriez Elaar

The New York-based filmmaker joins Florence’s U.S. roster, bringing a Midwestern eye for humor and humanity to advertising, music and narrative work