Domino's Pizza: PMS,1

9.7

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

Greece

Industry:

Food

PMS can be tough, but let’s admit one good thing about it: the cravings are like foreplay before the most intense foodgasms. For World Menstrual Hygiene Day, wanted to show people with uteri the golden, crusty lining of PMS: satisfying our cravings. After all, the "healthiest" thing you can do is listen to your body, honour its needs, and treat it like a good friend. And everyone loves being treated to pizza.

Credits

Advertising Agency:

The Newtons Laboratory, Athens

Creative Director:

Giannis Sorotos, Dimiitra Andrikopoulou

Art Director:

Argiro Pasxou

Copywriter:

Dionysia Lampadariou

Date:

May, 2024

Latest News

Oct. 02, 2026

We Are Social Introduces new Creator Marketing Model to Combat Outdated Influencer Approaches

New report shows how brands like KFC, Rexona and Samsung have rapidly evolved their creator marketing strategies

Oct. 02, 2026

People's Pension Casts Joe Wilkinson as its "Fairy Godmother" in First Ever TV Campaign

Created with Bountiful Cow and directed by Sye Allen, the campaign uses the familiar unfairness of rigged fairground games as a playful analogy