IKEA: FOMO, Party
Media Type:
Online
Country:
Industry:
When you’re getting ready to party, or scrolling to your heart’s content, or building up your career, you see sleep as a necessary evil. Don’t even think about doing those things sitting in your bed. Seriously. Stay. Away. From your bed. Or you risk falling prey to sleep’s sweet embrace. But is it that bad though? If you do fall asleep, you’ve actually made a decision. You chose sleep over the things that seem to matter the most, but they don’t. So perhaps, sleep is better than them after all.
Credits
Advertising Agency:
The Newtons LaboratoryCreatives:
Giannis Sorotos, Dionysia Lampadariou, Markella PlianthouClient Service:
Elissavet AthanassiadiProduction Company:
Picky ProductionsDirector:
Thanos MitsiosDOP:
Giannis GeorgiouEditor:
Andreas GiannakopoulosSound, Music:
BounceDate:
November, 2024More from IKEA
IKEA: Violence Against Women is Never Only Against Women, 4
9.0
IKEA: Violence Against Women is Never Only Against Women, 3
0.0
IKEA: Violence Against Women is Never Only Against Women, 2
0.0
IKEA: Violence Against Women is Never Only Against Women, 1
9.0
IKEA: Love is Free, 7
10.0
IKEA: Love is Free, 6
10.0
IKEA: Love is Free, 5
9.0
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 08, 2026
Eight Artists Reimagine Oscar-Nominated Efthimis Filippou's Script With AI
Oscar-nominated screenwriter Efthimis Filippou, behind The Lobster, The Killing of a Sacred Deer and Kinds of Kindness, collaborates with MikeTeevee on a new experiment in AI filmmaking
Sep. 08, 2026
The Iconic Dupe: OMHU Copied its Own Sofa
The limited edition "dupe-version" TEDY™ sofa dropped in a familiar "dupe-orange" colourway
