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IKEA: The Aphrodisiac Collection, 2
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Ad of the Day | Android: Finding Love With Ziwe
IKEA: The Aphrodisiac Collection, 1
Media Type:
Print
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Looking to set the mood for the perfect Valentine’s date? Well, the mood you’re looking for might have a little hint of frustration. Let’s face it: sex is better after a fight, and fights come easier while working on an IKEA piece with your special someone. This highlights IKEA furniture as the most obvious yet easily missed aphrodisiac. In this case, losing a screwdriver and losing your clothes might be only a few minutes apart. In our latest work for Valentine’s Day, we ask couples to… come together, and get assembling.
Credits
Advertising Agency:
The Newtons Laboratory, Athens, GreeceCreatives:
Giannis Sorotos, Dionysia Lampadariou, Markella Plianthou, Panos NouveloglouDate:
February, 2024More from IKEA
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