Previous Ad
IKEA: The Aphrodisiac Collection, 2
Next Ad
Ad of the Day | Android: Finding Love With Ziwe
IKEA: The Aphrodisiac Collection, 1
Media Type:
Print
Brand
Agency
Country:
Industry:
Looking to set the mood for the perfect Valentine’s date? Well, the mood you’re looking for might have a little hint of frustration. Let’s face it: sex is better after a fight, and fights come easier while working on an IKEA piece with your special someone. This highlights IKEA furniture as the most obvious yet easily missed aphrodisiac. In this case, losing a screwdriver and losing your clothes might be only a few minutes apart. In our latest work for Valentine’s Day, we ask couples to… come together, and get assembling.
Credits
Advertising Agency:
The Newtons Laboratory, Athens, GreeceCreatives:
Giannis Sorotos, Dionysia Lampadariou, Markella Plianthou, Panos NouveloglouDate:
February, 2024More from IKEA
IKEA: Violence Against Women is Never Only Against Women, 4
9.0
IKEA: Violence Against Women is Never Only Against Women, 3
0.0
IKEA: Violence Against Women is Never Only Against Women, 2
0.0
IKEA: Violence Against Women is Never Only Against Women, 1
9.0
IKEA: Love is Free, 7
10.0
IKEA: Love is Free, 6
10.0
IKEA: Love is Free, 5
9.0
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 08, 2026
Eight Artists Reimagine Oscar-Nominated Efthimis Filippou's Script With AI
Oscar-nominated screenwriter Efthimis Filippou, behind The Lobster, The Killing of a Sacred Deer and Kinds of Kindness, collaborates with MikeTeevee on a new experiment in AI filmmaking
Sep. 08, 2026
The Iconic Dupe: OMHU Copied its Own Sofa
The limited edition "dupe-version" TEDY™ sofa dropped in a familiar "dupe-orange" colourway