Inkbox: Big Ink Energy
Media Type:
Film
Brand
Agency
Country:
Industry:
Inkbox, maker of plant-based, semi-permanent tattoos, is embracing impermanence as a selling point for a young generation moving fluidly through identities in complicated times. Endless, changeable, highly-personalized temporary tattoos—plus a catchy anthem from a no-holds-barred, Gen Z champion of authenticity (like rising pop star, Remi Wolf)—could ignite a cultural explosion, granting millions of people explicit permission to be unapologetically themselves. That’s what the creative dynamos at Forsman & Bodenfors New York are betting on.
Credits
Advertising Agency:
Forsman & Bodenfors, New YorkCreative:
Sarah Ratinetz, Conor Patterson, Jose D’Alta, Brent Bobo, Emma ErikssonProduction:
Laura Peguero, Kim JoseBusiness Partnership:
Lyndsey Corona, Peter Whalen, Kayleen AfsahiStrategy:
Steve Gorski, Macarena MarcosProduction Company:
The Mayda Creative Co.Executive Producer:
Zu Al-KadiriProducer:
Hope Kuehne1st AD:
Nico UmpierrezDirector of Photography:
Carles F. GalíProduction Designer:
Mario SerranoStylist:
Isabel DomènechChoreographer:
Mariana BenengePhotographer:
Celina MartinsLead Compositor:
Mikey SmithCompositor:
Zee StoitchkovMotion Graphics Designer:
Gabriel ThomasStory Development:
Alexie BasilEditorial:
The Mayda Creative Co.Sound Design:
Ben and Max RinghamCo-Founder & CEO:
Tyler HandleyCMO:
Woozae KimDesign Director:
Stephen SmithSenior Director of Marketing:
Brian SmileyContent Producer:
Rasheem Carty-GardnerSocial Media Producer:
Dax DonnellyAssociate Art Director:
Sarah HarveyDirector of Business Development:
Kristine GallardoDate:
June, 2022
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