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Ad of the Day | G-Star RAW: Wear Your Denim Till The End
Institute for Canadian Citizenship: Disparity Coin
Media Type:
Online
Brand
Agency
Country:
Industry:
To mark the 75th anniversary of the Canadian Citizenship Act, the Institute for Canadian Citizenship (ICC) has launched a new campaign for Canadian Citizenship Week (May 23–29) to remind Canadian citizens of the benefits of immigration. While two-thirds of Canadians acknowledge the benefits immigrants bring, newcomers remain systemically underemployed relative to their Canadian-born peers, causing many to reconsider staying in Canada.
Credits
Advertising Agency:
Wunderman Thompson, Toronto, CanadaGlobal Chief Creative Officer:
Bas KorstenDate:
May, 2022
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