Klépierre: Let's Play, 3

10.0

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

France

Industry:

Retail Services

Pop, vibrant, arty, and above all, playful, the campaign, “Let’s Play”, reflects the company’s ambition to re-focus their marketing strategy on the idea of “retailment”. The Group, which owns malls in 14 European countries, wanted to emphasize their desire to make shopping a playful experience and demonstrate their ability to be the ideal partner to both consumers and brands.

Credits

Advertising agency:

Sid Lee, Paris, France

Photography:

III Studio

Date:

March, 2017