Massachusetts State Lottery: $1 Billion
Media Type:
Experiential
Brand
Agency
Country:
Industry:
Credits
Advertising Agency:
Connelly Partners, USASr. Partner & Director of Strategy:
Scott MaddenBrand Planner:
Emily BeanGroup Creative Director & Copywriter:
Sid MurlidharCreative Director:
Carissa MakSenior Production Manager:
Mark GardnerGroup Account Director:
Hillary WilliamsSenior Brand Manager:
Emma RoehlkeBrand Manager:
Devon SeeGroup Media Director:
Michelle CapassoMedia Supervisor:
Chris CorradoMedia Planner:
Kevin HaleyProduction Company:
ElementDirector:
Matt LuemClient:
Massachusetts State LotteryAssistant Executive Director & Chief Marketing Officer:
Ed FarleyAssistant Executive Director & PR/Communications Director:
Christian TejaInstant Games Product Manager:
Lauren LuttrellMonitor Games Product Manager:
Owen DohertyDraw Games Product Manager:
Scott KenyonAssistant Director of Social Media:
Juan DiPradoDate:
December, 2019
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Aug. 21, 2026
The Industry is Cutting the Junior Jobs that Train the Judgement AI Can't Replace
D&AD report finds human judgement remains the defining creative advantage in the age of AI and explores how AI is reshaping creative work
Aug. 21, 2026
Seagulls! Spies! Dodgy duvets! Paddy Power asks: Why The Football Not?
Paddy Power and BBH London lean into the weird and wonderful world of football fan culture with new brand platform and hero film starring Danny Dyer and Peter Crouch