Previous Ad
VELUX: The Magic is Here. Let it in
Next Ad
United States Mint: American Women Quarters Program, Zitkala Sa
Plum: Do It With Plum
Media Type:
Online
Brand
Agency
Country:
Industry:
Research by Plum and Flying Object found that people are aware they could be setting aside more, or that their savings could be earning more interest, but are held back from acting by inertia, procrastination, or fear of getting it wrong. As a result, millions of people are effectively leaving money on the table, sticking with low-interest saving accounts despite today’s high-interest economic climate.
Credits
Advertising Agency:
FLYING OBJECTArt Directors:
Charles Rickleton, Annelise KeestraCopywriter:
Tom PurseyDate:
October, 2024
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Aug. 25, 2026
New Report from Oxford Road and Westwood One Reveals Untapped Opportunities for AI Brands
Despite the effectiveness of audio advertising, new data shows it remains underutilized in driving AI widespread adoption
Aug. 25, 2026
Grow Therapy Launches a National Campaign Reframing Therapy as a Practice for Progress
Four musical films capture the personal growth that unfolds when people care for their mental health