Pot Noodle: Nothing Fills a Hole Like Pot Noodle, 1

6.0

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Food

Pot Noodle showcases Pot Noodle as the ultimate hole-filling meal with a new campaign "Nothing Fills a Hole Like Pot Noodle". The images show all manner of holes, including a pool table pocket, a bird house and a washing machine drum lovingly filled with the delicious noodles to demonstrate its hunger satisfying abilities. Created by adam&eveDDB, the campaign also ventures into the debate around the pot-holed state of roads in Britain, where one road in every nine miles is in urgent need of repair.

Credits

Advertising Agency:

adam&eveDDB, London, UK

Chief Creative Officer:

Richard Brim

Creative Director:

Mark Shanley

Copywriter:

Richard McGrann

Art Director:

Andy Clough

Social Creative:

Judith Tulkens

Joint Head of Integrated Production:

Sally Pritchett

Agency Producer:

Sophie Fletcher, Amy Simmons

Senior Planner:

Liora Ingram

Junior Planner:

Lucy Wilson

Managing Partner:

Tom White

Account Directors:

Max Sullivan, Hugo Evans

Project Director:

Rasha Noronha

Head of Design:

Paul Knowles

Head of CGI :

Charlie Townsend

Senior Creative Artworker/Studio Manager:

Dave Callow

Creative Artworker:

Sam Harris

Head of Digital Production:

James Brown

Senior Interactive Designer:

Adrian Baker

Motion Producer:

Rebecca Hunnybun

Graphic/Print Producer:

Tony Hutton

Junior Motion Creator:

Honor Northridge

Design Director:

Adrian Barker

Content Director:

Dan Boulton

Assistant Producer:

Jake Parker

Media Agency:

Mindshare

Business Director:

Tess Domenet

Account Manager:

Nathan Hope

Account Executive:

Megan Wieland

Senior Account Director:

Rikul Sudra

PR agency:

W Communications

Campaign Director:

Grace Jackson

Associate Creative Director:

John Wilkinson

Associate Director:

Jess O’Donoghue

Account Director:

Paige Hartley

Senior Account Executive:

Ella Bull

Production company:

Academy Films

Photographer:

Frederick Paxton

EP /Head of Photography:

Charlotte Long

Producer:

Aidan Brooks

1st Assistant/Digi Op:

Simon Wellignton

Production Manager:

Daragh McCann

Production Assistant:

Dara Phillips

Runners:

Luca Visockaite, Tai Carter

Audio Producer:

Ethan Day

Audio Creative Director:

Dan Beckwith

Colourist:

Kai Van Beers

2D:

Chrys Aldred

Senior Producer:

Charlotte Griffin

Composer:

Jon Clarke

Producer:

Sian Rogers

Production Assistant:

Chris Christoforou

Client, General Manager Foods:

Andre Burger

Client, Marketing Director:

Georgina Bradford

Client, Marketing Manager:

Shannon Lennon-Smith

Date:

March, 2023

Latest News

Apr. 15, 2024

The Industry Club Goes 100% Employee Owned as it Marks 13 Years

Team to have a "meaningful stake" in present and future Celebrating 13 years in business as a team of 10 Launching Just One Tree initiative to combat climate change

Apr. 15, 2024

Ad of the Day | Dove Marks 20 Years of Real Beauty With a Renewed Commitment to "Real" and Pledge to Never Use AI

The campaign was created by Brazilian independent agency Soko, to challenge and transform the portrayal of women on AI-generated content