Singer: Spring

9.0

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

USA

Industry:

House, Garden

In the Singer advertisements that resemble retro postcards that refer to the 4 seasons of the year, vibrant characters sew true works of art that adorn their travel vehicles. Whether a car, an RV, a train, or even a plane, each mode of transportation comes to life with enchanting fabric allegories. Singer machines become magical tools that allow these creators to express their stories and personalities, making each journey a reflection of their imagination.

Credits

Advertising Agency:

MEMO

Performance Marketing Manager:

Becky Savino, Amy Nelson

Client Owner:

Jéssica Conejero

Art Director:

Julio Diniz, Eduardo Lins

Copywriter:

Carlos Wichoski

Planner:

Stefano Scaranello

Creative Director:

Ivaldo Ferreira

Planning Director:

Fred Aguiar

Strategy and Business VP:

Aline Hasse

Date:

August, 2025

Latest News

Nov. 12, 2026

Ringo Launches Charlie, the first AI Assistant for Sync Licensing that Lives on WhatsApp

The producer tells Charlie where the ad will run: media, territory, duration and first on-air date

Nov. 12, 2026

The Challenger Playbook Is Now Table Stakes. Rival's 2026 Index Reveals What Comes Next

From 2,039 brands screened to 50 selected, this year's Rival 50 finds that earned attention, creators, and bold content