United States Mint: American Women Quarters Program, Celia Cruz

9.0

Media Type:

Online Online

Brand

brand

Agency

agency

Country:

USA

Industry:

Government Organisation

Women’s rights advocates, coin collectors, and the American public-at-large have a new group of inspirational female figures to honor as the United States Mint (Mint) is releasing its 2024 American Women Quarters™ (AWQ). And to introduce them, AOR Yes& has crafted an ambitious advertising campaign to get the word out about the third of the four-year program.

Credits

Advertising Agency:

Yes&, Virginia. USA

Creative Director:

Brian Domenici

Art Director:

Kyle Butler

Copywriter:

Brianna Lawson

Account Service:

Stacey DeOrzio

VP, Account Management:

Jodie Warren

Date:

October, 2024