Winghook: Hold Your Art Safely, 1
Media Type:
PrintCountry:
Industry:
For the first campaign of Winghook, we needed to be bold and make a statement. Winghhok has a Swedish design DNA, and is neither a nail, nor a screw. It’s better than all of those old fashioned things, and it holds your art on the wall in a fast, clean, easy-to-install, and safe way. So, by using famous paintings of Art History in a new, surprising way, we make clear that, if things are not in their right place, you will notice in a minute. By digitally editing some masterpieces, replacing elements, rearranging known visuals, or simply taking off the scene other parts, we created whole new paintings, full of meanings, that relate directly to the usage and the efficiency of the product. Now, your challenge is to find out whats is missing or different on all of those images. Can you do that? If you really love art, you can.
Credits
Advertising Agency:
DH,LO Creative Boutique, Recife, BrazilCreative Director:
Daniel da HoraDate:
February, 2020Ad of the day
Ad of the Day | Aruba Tourism Authority: The Aruba Effect 9.0 Ad of the Day | Dove: The Code 10.0 Ad of the Day | Vienna Tourist Board: Microdose Vienna 9.0Latest News
Apr. 19, 2024
Hours of Sleep Turn into Products, Trips, and Even Cash in Rewards Program for Drivers
Initiative is designed to promote safer roads and better health for professionals who drive for a living
Apr. 19, 2024
Freepik Unveils AI-Driven Design Transformations, Revitalizing Local Small Businesses in San Francisco's Excelsior District
From conception to fruition, Freepik’s AI-assisted designs enhance business storefronts, interiors and merchandising in record time