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Only 28% of Brand Equity Comes From Paid Media, New JKR and Kantar Study Finds

Jun. 25, 2026

Only 28% of Brand Equity Comes From Paid Media, New JKR and Kantar Study Finds

Kantar's data shows that only 28% of brand equity is built via paid touchpoints, with direct and indirect experience touchpoints accounting for the rest

Cayman Jack Turns Return-to-Office Mandates into Margaritas this Summer

Jun. 25, 2026

Cayman Jack Turns Return-to-Office Mandates into Margaritas this Summer

As more employees head back to the office, The Cayman Jack EOD Escape is bringing back happy hour through a first-of-its-kind immersive