Fivestone Studios and Bella Add Accomplished Creative Leader Gregory Hadden in New Cross-Company Role

Nov. 06, 2025

Taking another giant-sized step forward in their company’s growth as a world-class creative leader, the digital experiential specialists at Fivestone Studios – along with their colleagues at commercial production and post company Bella – are proud to welcome highly accomplished creative innovator Gregory Hadden to their teams as Executive Vice President, Creative and Growth. Fivestone's Founder and CEO Traylor Woodall confirms Gregory’s full-time addition to these expanding teams.

Gregory brings more than two decades of global creative leadership experience to his new role, having built and led award-winning studios and campaigns for the likes of Google, PepsiCo, Ram Trucks, Hasbro, IBM, and IKEA. As the founder of TMI Inc, creator of Motive Made Studios and architect of Project Unlimited Productions, Gregory has pioneered new possibilities for clients through storytelling, tech, community, and commerce – proving that big ideas are the driving force behind sustainable growth.

As EVP, Creative and Growth, Gregory will work across Fivestone Studios and Bella to shape integrated growth strategies, build long-term client partnerships, and drive creative excellence across every discipline, from film and design to brand strategy, emerging tech, and original IP.

Traylor began:

"Gregory is a force of creative and strategic energy – someone who sees the connective tissue between stories, enterprise, and systems. His ability to build teams, lead with vision, and find opportunity in every challenge makes him the perfect fit for this exciting new role."

 

Gregory said:

"Fivestone Studios and Bella are perfectly positioned to meet today’s market demands – delivering sharper creativity, tighter collaboration, and breakthrough technology at speed. It’s a privilege to join this band of unpretentious, brilliant, multidisciplinary talents who inspire, amaze, and consistently deliver beyond expectations."