Florence Welcomes Director Matteo Mosterts
Apr. 23, 2024
Filmmaker Matteo Mosterts boards Florence’s roster of incredible talent. Hailing from Verona, Italy, Mosterts’s love for film craft and his European upbringing come together in his work to shape his distinctive sensibility as a director.
At the intersection of playfulness and artisan craftsmanship, Mosterts’s sophisticated cinematic vocabulary delivers heart and humor with captivating imagery. Having played on the Italian National Volleyball Team, he considers directing an athletic pursuit fusing teamwork, focus, and excellence under pressure. Mosterts pivoted into filmmaking immediately following his career in professional sports and sought to become a director after first making commercials as an agency producer.
Mosterts directed heartfelt and funny ads for Pampers, Cisco, Amazon, several popular spots for Blink, and most recently, a promotional spot for the Seattle Film Festival’s 50th anniversary. An alumnus of SHOOT New Director Showcase, he’s directed an array of standout short films, including “Afternoon Delight,” which was featured as Vimeo’s Short of The Week and garnered over four million views on YouTube. His other acclaimed shorts include his debut, “Wally’s Will,” and “Faith,” starring renowned character actor Beth Grant.
Mosterts says of joining Florence:
"We share common values on the industry and the artistry behind it, so I feel very supported as a director. They’re a culture-forward production company, and I always strive to be a part of that larger conversation with my work. I’m thankful to be with such a knowledgeable and supportive company."
Ned Brown, Managing Director and Executive Producer of Florence, speaking of their newest rostered director added:
"Matteo has such a unique perspective as a director. He’s worked with a bunch of agencies and brands in multiple roles, bringing a deep understanding of the process from many angles. Beyond that, his films are all relatable, funny, and poignant. We’re very grateful to have him on board with Florence."
Florence is a culture-driven creative studio in Los Angeles, California. With a focus on representation, they employ a collective of talent with a diversity of experiences and perspectives. Whether it’s an ad agency, artist, brand, or entertainment partner, FLORENCE collaborates with those who share a passion for making a positive impact on culture.
Related News
Sibling Rivalry Welcomes Director Gracie Koh
Gracie represents a new generation of socially-fluent director-creators moving seamlessly between culture and content
We Are Social Hires Jeff Bowerman as Executive Creative Director
Global socially-led creative agency We Are Social has appointed Jeff Bowerman as Executive Creative Director in the UK
Madre Announces Midwest Representation
MADRE's distinctive point of view and curated roster of directors make it a natural fit alongside Obsidian's other dynamic clients
Latest News
Oct. 02, 2026
Liquid Death and Goodwipes Launch Second Collaboration Phase with Prestige Skincare-Inspired Toilet Wipes Video
The limited-edition sCREAM Soda wipes launched exclusively at more than 4,000 Walmart stores nationwide in August
Oct. 02, 2026
JDO Takes Non-Alcoholic Luxury to the Global Stage with HYVE
Artistically blended with nootropics and wild-foraged rhododendron nectar, HYVE is imagined as a euphoric alcohol-free spirit inspired by the natural beauty



