If you Don’t Like When the Party Ends, You Will Love Just Dance 2023 Edition

If you Don’t Like When the Party Ends, You Will Love Just Dance 2023 Edition

Nov. 22, 2022

For the launch of Just Dance 2023 Edition, the new opus of its legendary dancing game, Ubisoft informs those who can never stop dancing that there now is a party that doesn’t end.

In fact, by offering new events all year long, a totally personalized gaming experience, by constantly updating its track list and by offering a new online mode allowing you to find a dance partner anywhere, at any time, Just Dance 2023 Edition is the game for those who don’t want to see the party come to a close.

Benjamin Dessagne and Stephane Santana, creative directors said:

"Just Dance is one of the biggest video game licenses in the world and is unique in the fact that it taps into what is truly universal: dance. While not everyone may have been “a player” in their life, everyone has been a “dancer” at least once. That makes dancing a really creative subject that is really inspiring to dive into, full of references and insights that can speak to the largest audience. The challenge was to make a film on dancing, in which people dance. But it could not just be about that. We had to find a message that would be specific to this new version of Just Dance, and for us, a party that never ends was the perfect one."


It’s unique because it taps into what’s truly universal: dance.

The 5 films depict diverse characters of every age and from every horizon who keep on dancing even though, around them, the party has stopped.

A new worldwide campaign created by DDB Paris that meets the new ambitions of Just Dance: a license that sets out to constantly be active, provide a virtual hub for dancers around the world in which you never have to stop dancing. The campaign can be found on TV, Online videos and on social networks starting on 22nd November.

With Just Dance 2023 Edition, welcome to the party that never ends.

Related News

Sep. 13, 2023

Even Dream Cars have a Dream: Ubisoft Reveals the Live Action Launch Trailer for The Crew™ Motorfest

Ubisoft turned to Sid Lee Paris to create a campaign that would catch the eye of gamers

Sep. 07, 2023

Ad of the Day | We Are Royale Crafts Reveal Trailer for Assassin's Creed®

WAR partnered with Ubisoft to create the reveal trailer for Assassin's Creed® Nexus VR

Aug. 11, 2023

Hennessy X.O Announces Multi-Sensorial Campaign with Academy Award Winner Director Damien Chazelle

French-American Damien Chazelle is the latest director to explore Hennessy X.O’s legendary Odyssey saga

Latest News

Nov. 30, 2023

Audi Takes to the Road for Social Campaign "Taste of Progress"

Audi is taking audiences close to communities of modern-foragers and master-chefs through a new social content series, Taste of Progress

Nov. 30, 2023

Audible and Fold7 Highlight Genres with Playful OOH Campaign

Lleading provider of spoken word entertainment, have launched an innovative outdoor campaign demonstrating how storytelling can dramatically transform our every day