Kyra & Constantin Have Directed Toyota's New Holiday Ad "Nora's Joy"
Dec. 09, 2021
The CGI spot shares the story of a young woman who finds the ability to share her joy in a very magical way. Once she unleashes her emotions, we see her driving her Toyota Tacoma around town, spreading the joy with those around her in a flurry of bright lights lighting up the night sky.
Realised in beautiful 3D animation, Kyra & Constantin show their natural talent for emotional storytelling and have brought cast of engaging and endearing characters to life. The film has a tactile, almost stop-motion aesthetic, whilst the red Toyota TRD at the heart of the action looks just as it does in real life. The spot includes a unique musical composition called "Starlight" by Robert DiPietro and produced by Pickle Music.
To extend the holiday message, Toyota is inviting consumers to #sharethejoy by sending a digital “joy jar” to their friends and loved ones via the Toyota Latino Instagram channel beginning December 10 through January 3, 2022. For every share, Toyota will make a donation to the Hispanic Scholarship Fund up to a total of $50,000 in support of student scholars nationwide in the US.
Related News
New Ramadan Campaign from Serviceplan Arabia and Abdul Latif Jameel Motors
Toyota sector, embraces generosity during Ramadan
Sportswear Brand On's Animation Sees Tri-Athlete Legends Gustav Iden and Kristian Blummenfelt Race
In On's latest campaign, "Tri-Kings", triathletes Gustav Iden and Kristian Blummenfelt turn into Viking warriors
Toyota Shows Drinking Impairs Driving Abilities to that of a Child
Toyota sends a powerful message against drunk driving in new campaign by DAVID Sao Paulo
Latest News
Mar. 28, 2024
Ad of the Day | Domo's Jonathan Klein Directs the Film Debut of Jack in the Box's Newest Menu Item
Creative collaboration studio DOMO premieres its latest hidden camera-style brand collaboration with Jack in the Box and TBWA\Chiat\Day
Mar. 28, 2024
Fiverr and Steven Bartlett Partner to Support UK SMBs to Reach their Breakthrough Moment
Fiverr launches competition with Dragon’s Den star offering three grantees unique mentorship and £10,000 Fiverr credit