Lagunitas Celebrates National Dog Day with Fundraiser Supporting Sf SPCA

Aug. 28, 2025

Lagunitas is giving fans the chance to win a brand-new Fender Player II Jazzmaster Guitar, signed by Michelle Zauner of Japanese Breakfast. All fundraiser proceeds will benefit the San Francisco SPCA, helping provide vital care and shelter to animals in need.

To celebrate National Dog Day, Michelle Zauner of Japanese Breakfast spent time with three adorable San Francisco SPCA puppies at the Lagunitas Brewery ahead of her August 25 show. The pups—Hazy, Lil Sumpin, and Maximus, named after Lagunitas’ iconic beers—are all looking for loving homes.

The partnership between Lagunitas and the San Francisco SPCA is part of the Live at Lagunitas concert series, where beer, music, and community come together in the best possible way. Every summer, Lagunitas opens its Petaluma brewery to fans and artists alike for intimate, high-energy shows featuring bold music, cold brews, and good vibes, all in support of nonprofit partners making a real impact.

Every entry helps extend that impact even further by supporting the San Francisco SPCA’s mission to ensure every companion animal has access to quality medical care, compassionate shelter, and a loving home.

Fans can purchase entries at go.rallyup.com/NationalDogDay, starting Monday, August 25 at 9 a.m. PT through Friday, September 5. The drawing will happen on Friday, September 12.