Music Fans Can Win Signed Lenny Kravitz Guitar + Appear in Stella Artois Music Film
Feb. 10, 2021
On the heels of the brand’s “Heartbeat Billionaire” film, Stella Artois and Lenny Kravitz have continued their partnership with a new initiative – “The Giving Guitar” – inspiring people to come together virtually across the country through the power of music. See here for a special message from Lenny Kravitz where he shares how much he misses performing for his fans and encourages them to participate in “The Giving Guitar.”
Starting today, fans have the chance to play “It Ain’t Over Til It’s Over” with a signed guitar by Lenny Kravitz and be featured in a Stella Artois fan music performance debuting in the coming weeks.
To enter, contestants record a 30-second video playing the guitar and singing to Lenny’s famous tune “It Ain’t Over Till It’s Over” then upload to Instagram, Twitter or Facebook tagging @StellaArtoisUSA (via Instagram and Facebook) or @StellaArtois (via Twitter), including the hashtag #InvestYourHeartbeats and #Contest by Thursday, February 18th. More information about the contest can be found here.
After the winners jam on the Rockstar’s guitar, Stella Artois and Lenny will be placing the guitar up for auction, with all proceeds going towards National Independent Venue Association’s Save Our Stages, which assists independent music venues that have been affected by COVID-19.
Related News
Netflix and Stella Artois Bring the Perfect Serve to The Gentlemen Season 2
"The Gentlemen's Serve" with Theo James and David Beckham shows there's power in the pour
Stella Artois Brings Fans Closer to Roland-Garros With Exclusive Clay Bar Experience in Paris
The activation is part of Stella Artois' longstanding commitment to bringing the brand's "A Taste Worth More" philosophy
Stella Artois Honours the Sacred First Sip in "Claustrobars"
The campaign, titled "Claustrobars," was shot by globally renowned photographer Ale Burset and developed in collaboration with Grey's London studio
Latest News
Sep. 08, 2026
Eight Artists Reimagine Oscar-Nominated Efthimis Filippou's Script With AI
Oscar-nominated screenwriter Efthimis Filippou, behind The Lobster, The Killing of a Sacred Deer and Kinds of Kindness, collaborates with MikeTeevee on a new experiment in AI filmmaking
Sep. 08, 2026
The Iconic Dupe: OMHU Copied its Own Sofa
The limited edition "dupe-version" TEDY™ sofa dropped in a familiar "dupe-orange" colourway



