Oyvind Holtmon and Vinmonopolet's Guide to Growing Up

Sep. 03, 2024

Growing up isn't always easy. But at least some things are fairly straightforward, like showing your ID when buying alcohol, as pointed out in the new campaign by Norwegian liquor retailer Vinmonopolet.

Directed by Øyvind Holtmon, produced by Bacon and made with Oslo agency ANORAK, the campaign consists of three films focussing on three hilariously difficult adult things.