Pizza Hut Unveils Nostalgic Limited-Edition Capsule Collection Celebrating the Originals who Made the Hut Iconic

Jul. 15, 2026

Pizza Hut has partnered with New York-based apparel brand Dinner Service to launch a limited-edition capsule collection inspired by nostalgia, storytelling, and the generations of fans, team members, and communities who have helped shape Pizza Hut since 1958.

Rooted in the idea of the "Hut Original", the people who have always been part of Pizza Hut's story, the collection draws inspiration from iconic moments in the brand's history, from family dinners under red roofs to the cultural impact of the beloved Book It! program and sports. The collaboration celebrates Pizza Hut's ongoing comeback story while honoring the experiences that made the brand a household name around the world.

The collection features elevated, street fashion-forward pieces that blend Pizza Hut heritage with Dinner Service's signature story-driven design approach. As part of the collaboration, Pizza Hut and Dinner Service are also honoring the people who have always been at the heart of the brand.

Gabrielle Gomes, Founder at Dinner Service NY said:

"For us, this collaboration started with a feeling. Pizza Hut is one of those rare brands that almost everyone has a memory with. Whether it was Book It!, post-game dinners, birthday parties, or just a Friday night with your family. At Dinner Service, we love creating garments that become keepsakes of meaningful moments, so partnering with a brand that's already been part of so many people's stories felt incredibly authentic. We wanted this collection to feel like wearing a memory."

 

Founded on the belief that clothing can carry stories, Dinner Service creates sustainable apparel using plastic-free input materials and a design philosophy inspired by the communal experience of gathering around the dinner table.

Roy Torres, Global Creative Director at Pizza Hut said:

"The original Pizza Hut experience was always about more than the food, it was about joy, connection, and the moments shared around the table. That's what makes this partnership feel so authentic. Dinner Service understands that clothing, like food, can carry memories and tell stories. Together, we've created a collection that celebrates the people, heritage, and cultural moments that have made Pizza Hut part of so many lives around the world. It's a tangible expression of what our Feed Good Times platform is all about."