Social Club Seltzer Featured the Selected New Hires and Their Contributions for Create the Club Campaign

Social Club Seltzer Featured the Selected New Hires and Their Contributions for Create the Club Campaign

Nov. 17, 2020

Today, Social Club Seltzer - the premium cocktail-inspired hard seltzer from Anheuser-Busch featured the selected new hires and their contributions to the brand’s new ''Create the Club'' Campaign.

Earlier this year, the brand received hundreds of submissions from independent creators, innovators, and go-getters from across the country to help build the brand from the ground up. Below are a handful of artists who were hand-selected to be featured in a series of content set to roll out on Social Club’s Instagram this month.

Chiomma Hall is an Atlanta based, up-and-coming freelance painter/illustrator. 

  • Interested in the color, vibrancy, and movement of art from a young age, always envisioning herself as a creative professional. 
  • Studied art history.
  • Views her work as an escape and expression of hardships she faced.
  • Taps into her identity as a black, queer woman to portray self-acceptance and joy. 
  • Advocates for her community and often donates her work to support homeless queer youth. 

  

 

Edward Wycliff is a New Orleans– based creative and businessman.

  • He teaches people in Lesotho, South African kingdom how to sew bow ties with traditional fabric, which he later brings back and sells in New Orleans.
  • His time in the peace corps brought him to Lesotho, where he taught himself how to sew so that he could teach the tribe and provide them with more opportunities.
  • Since COVID hit, he has pivoted to teach local New Orleaners how to sew masks, creating job opportunities, and helping to provide masks to the community. 
  • Since he began this journey, Edward has trained over 200 people from seven communities across three different continents in an attempt to connect people from around the world and create opportunities/jobs.

Eric Pagsanjan is a Chicago based creator.

  • He is best known for his site SneakerHeroes, where he creates comic–style superhero illustrations depicting the designers of famous sneakers.
  • He has always loved sneakers, having grown up playing basketball as a child, and has used his artwork as a way of relating to cultural moments/icons such as Michael Jordan. 
  • Growing up he was unable to afford to buy sneakers, so he used his illustrations of sneakers as a way to “draw them into reality” and enter that conversation. 
  • His art has continued to focus primarily on sneakers, which he uses as a conversation starter that evolves into deeper storytelling opportunities.
  • Wants art to be accessible to anyone and uses his own journey to encourage children to pursue a career and life in art.
  • Previous work includes designing the artwork for 2Chainz’ EP Hot Wings Are A Girls Best Friend.

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