The Maison Cartier and Publicis Luxe Invite us on a Dreamlike Adventure to Celebrate the end of the Year
Dec. 13, 2023
Reconnecting with the magical tales of winter, Cartier lights up the end of the year. An invitation to cross the starry night aboard a fabulous ship, on an imaginary voyage. It carries with it the world of Cartier and sows in its wake the precious aura of the House's creations. Beckoning us to follow, as it masterfully weaves the precious links that bond people and places, spreading a festive spirit around the world.
Whether it's at the top of a mountain, above the clouds, the Place Vendome in Paris, flying over a frozen lake, gliding down a snowy slope surrounded by fireflies, crossing an ocean of clouds, or getting lost in the heart of a fairy light illuminated forest of Christmas trees, this magical journey transports us to moments of enchantment and pure magic.
Fully crafted by the Publicis Luxe team, this international campaign features all the iconic jewels of the Maison Cartier: from the legendary Tank watch to the Love ring, spread around 16 animated capsules and a series of dreamlike images.
The magical campaign will be available in stores, on Cartier digital areas and as print, digital / 3D and window displays.
Related News
New Creation Co-Signed by Publicis Luxe Illustrates Audemars Piguet’s Free Spirit
At Audemars Piguet, everything started in Le Brassus, in the Joux valley, a connection to nature, family roots
Ad of the Day | Publicis Luxe and Mugler Launch Campaign for Angel Elixir featuring Hunter Schafer
30 years after the release of the original Angel, Mugler is back with a new olfactory bang
Ad of the Day | Cartier and Publicis Luxe Celebrate the Return of the Tank Francaise to Center Stage
Starring Rami Malek, "Tank" from Soixante Quinze and The Mill Paris follows Catherine across four different periods in her life
Latest News
Apr. 26, 2024
The Amazon Rainforest "Tops" Forbes' Billionaires
Move over Elon Musk, The Amazon Rainforest has made the top ranking of Forbes’ ranking of the world’s richest billionaires in a special advertising campaign
Apr. 26, 2024
Prezzo Appoint Isobel as Brand Partner
Prezzo has also appointed isobel as a lead social agency, across the brand’s social strategy and content