Ad of the Day | Citroen: Ami Wanna Play
Media Type:
TV
Brand
Agency
Country:
Industry:
In a world where cars too often embody status or routine, the new Citroën Ami offers a completely different vision. Compact, electric, and with a strong personality, it boldly reinvents everyday mobility. And how do you unveil a vehicle that breaks all the rules? By breaking the rules of car advertising!
Credits
Advertising Agency:
BETC Paris, FranceChief Creative Officer:
Stephane XiberrasCreative Director:
Nicholas BakshiCopywriter:
Julia HeydemannArt Director:
Rayhaan KhodabuxCreative Producer:
Magalie DauleuDirector:
Torben KjelstrupProduction Company:
SOLDATSDate:
June, 2025
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