Previous Case
Tesco: 52 Weeks of Little Helps
Next Case
We Are Social x Contiki: Switch on Social Travel
Ad of the Day | Citroen: The Revolution has Begun
Media Type:
TV
Brand
Agency
Country:
Industry:
For too long, electric cars have been the exclusive domain of the ultra-wealthy or the eco-virtuous, priced far beyond the reach of ordinary people. But now, Citroën is breaking down barriers with the introduction of the e-C3. Priced from €23,300 (or €99 a month), the e-C3 is set to revolutionize the electric vehicle market, making all-electric mobility accessible to everyone. The paradigm is about to shift, hard.
Credits
Advertising Agency:
BETC Paris, FranceChief Creative Officer:
Stéphane XiberrasCreative Director:
Nicholas BakshiCopywriter:
Matt JonesArt Director:
Abi StephensonDesigner:
Anthony TavaresDirector:
Fredrik BondProduction Companies:
Very Content, StinkDate:
May, 2024
Ad of the day
Ad of the Day | Sephora: We All Sephora
9.0
Ad of the Day | ESSITY: Inner Strength Support
0.0
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Latest News
Nov. 03, 2026
Rosa Paris and Foundation for Housing Deliver a Chilling, Immersive Look at Life on the Streets
In France, in 2026, there are 350,000 unhoused, compared with 143,000 in 2012
Nov. 03, 2026
Kia and Nadal Write History on Clay Once Again With a One-of-A-Kind Tribute
The tribute takes the shape of a full-scale clay concept model of the Kia EV4 GT, a car that embodies the same qualities Nadal