Previous Case
Austrian National Tourist Office: AUTfluencer
Next Case
The National Lottery: Changing Lives Every Day
Ad of the Day | Heetch: Choose Uber
Media Type:
Outdoor
Country:
Industry:
This summer, millions of tourists from all over the world travel to the capital for a historic event. The issue of mobility in Paris is critical, and even the slightest journey can turn into a nightmare: public transport in disarray due to construction delays, metros completely full and buses running late, all while self-service bikes and scooters are in overdrive, saturated bike lanes and entire city zones closed to vehicles circulation ... the summer of 2024 will be a time of anxiety for the people of Paris and the Greater Paris.
Credits
Advertising Agency:
BETC Paris, FranceDate:
July, 2024Ad of the day
Ad of the Day | Sephora: We All Sephora
9.0
Ad of the Day | ESSITY: Inner Strength Support
0.0
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Latest News
Nov. 02, 2026
Petlove and Sao Paulo Metro Take on Animal Cruelty with "Villains," an Animated Series
Across four episodes, the series subverts fantasy’s classic villains — witches, vampires and their kind — to make one point
Oct. 30, 2026
Columbia Gives Away Survival Bunker With the Launch of the "Don't Panic Room" Campaign
Participants can share skills to survive outdoors and a chance to win a stocked off-grid bunker, delivered to their door
