Heetch: Playground Reborn
Media Type:
Online
Brand
Agency
Country:
Industry:
Across many neighborhoods in ile-de-France, basketball courts are there — visible, present. But silent. Often, all they’re missing to come alive again is one small thing: a net.
Credits
Advertising Agency:
BETC ParisAgency Management:
Mathieu Laugier, Aude Devaux, Lara LefortPresident & Chief Creative Officer:
Stéphane XiberrasExecutive Creative Director:
Olivier AumardArt Directors:
Natan Ritaly, Rayhaan KhodabuxCopywriter:
Ellynore AttiaStrategic Planning:
Etienne Averseng, Julie QuicrayCreative Resources Coordinator:
Nathalie SanseigneTV Producer:
Sebastien LintingreProduction House:
SoldatsDirector:
Victor SellierExecutive Producer:
Pierre Cazenave-KaufmanProduction Coordinator:
Camille BigotLine Producer:
Laurianne MetaisDirector of Photography:
Hugo GhnassiaPost-Production:
1to1 ParisPost-Producers:
Gregoire Giral, Ulyssia MarchaisEditors:
Victor Sellier, Remi MuzzupapaColorist:
Sarah SoilihiSound Design:
Muse Audio ProDate:
July, 2025
Ad of the day
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Latest News
Oct. 13, 2026
Brazilian Filmmaker Camila Cornelsen Brings Her Cinematic Eye to Picture North
A multi-faceted filmmaker, Camilà grew up with an artistic upbringing and spent years touring as lead singer of Brazilian indie band Copacabana Club
Oct. 13, 2026
Ad of the Day | Equinor Launches STEMgapet Campaign to Inspire the Next Generation of Scientists and Engineers
The storyline then brings us back to the foundational childhood moments that define who we are