Ad of the Day | O Boticario: Glass House
Media Type:
Film
Brand
Agency
Country:
Industry:
O Boticário, a Brazilian cosmetics company voted the best brand for holiday gifting, invites reflection on the act of caring for loved ones as a natural part of life’s journey in its new Christmas campaign. Titled “Casa de Vidro” (Glass House), the campaign presents the largest audiovisual production in the brand's history and portrays the challenges many Brazilian families face when children assume the role of caregivers for their aging parents.
Credits
Advertising Agency:
Almap BBDO, BrazilDate:
December, 2024
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