BMW: Throttle Therapy

9.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

Germany

The series of 10-second films, created by Serviceplan Middle East and released across Instagram and YouTube, speaks directly to motorcycle communities in the UAE and Saudi Arabia. The idea: in a hyperconnected world, riding offers rare, uninterrupted presence. It’s not just a thrill – it’s therapy.

Credits

Advertising Agency:

Serviceplan Middle East

Date:

June, 2025

Latest News

Aug. 13, 2026

Disneyland Paris Stages a Total Eclipse of the Mouse

As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own

Aug. 13, 2026

Pavone Group Promotes Two to Creative Leadership Roles

Eileen Hogan has been named Creative Director for quench, the group's food and beverage agency, and Rebecca Armstrong as Design Director for Pavone Group