Herconomy: Breastmilk Money

9.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Nigeria

Industry:

Financial Services

According to UNICEF, only 34% of Nigerian mothers exclusively breastfeed, despite its well-documented health benefits for both children and mothers. Although some cannot for medical reasons, many mothers are discouraged by societal pressures, family hierarchies and superstitions that tell them their milk is inadequate or even harmful.

Credits

Advertising Agency:

Serviceplan Innovation

Date:

May, 2025

Latest News

Sep. 23, 2026

Church Edit Opened the Doors to its new Dumbo Office, Marking the Occasion with a Full-House Launch Party

Church Edit launches its New York home with a party bringing its bi-coastal and global creative community under one roof

Sep. 23, 2026

Dentsu Creative Launches new Sky Vegas Brand Platform, Primetime Play, with Kaya Scodelario

Dentsu Creative has unveiled a new brand platform and visual identity for Sky Vegas, marking the first major work to launch since winning the account last summer