Madri Excepcional: Door Roja
Media Type:
TV
Brand
Agency
Country:
Industry:
Madri Excepcional, the European-style lager taking the UK by storm, has today unveiled its first-ever ad campaign, "Door Roja" Devised by Molson Coors' lead UK creative agency Havas London, the £3.5m campaign aims to build on the brand’s early on-trade momentum, establish it in the off-trade in the UK, and celebrate "El alma de Madrid" – or "The Soul of Madrid".
Credits
Advertising Agency:
Havas London, UKCCO:
Vicki MaguireCreative Director:
Greg Ormrod, Thomas Worthington, Jamie StarbuckCopywriter:
Greg OrmrodArt Director:
Thomas WorthingtonManaging Partner:
Hollie LoxleyBusiness Director:
Alec CampbellBusiness Director:
Natasha ThomasAccount Manager:
Perla PerliniAccount Executive:
Maddy EvansHead of Production:
Katie KeithAgency producer (film):
Talou Sabbah, Charlotte WorthingtonAssistant Producer:
Sian O'HalloranAgency producer (print):
Rowan FerrazDesigner:
Josh Goodwood, Darta LosaneHead of Strategy:
Britt IversenStrategy Director:
Diana LopesSenior Strategist:
Adam Hinson, Gus PowellMedia Agency:
ZenithProduction Company:
Pulse FilmsProducer:
John BannisterDirector:
Julien & QuentinDoP:
Ben ToddEdit House:
Stitch EditingEditor:
Rich WoolwayPost-Production:
Electric Theatre CollectiveAudio Post-Production:
Grand Central Recording StudiosAudio Engineer:
Munzie ThindIllustrator:
The Red DressDate:
July, 2022
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