McDonald's UK: Steve
Media Type:
TV
Brand
Agency
Country:
Industry:
Steve is in fact a real food quality expert within the McDonald’s supply chain who is responsible for making sure there is nothing but whole cuts of beef in McDonald’s burgers. In the ad, he manages to take us through the whole beef patty making process-demonstrating that it’s just beef at every stage of the production process.
Credits
Advertising Agency:
Leo Burnett London, United KingdomCCO:
Chaka SobhaniCreative Director:
Peter Heyes , Matt LeeArt Director:
Peter Heyes , Matt LeeBoard Account Director:
Sarah KayAccount Director:
Sam HoulstonSenior Account Manager:
Jack BrenmanAccount Manager:
Charlotte JackmanAgency Producer:
Abbie McLeanDirector/Production Co.:
Jim GilchristProducer:
Tex TraviPost Production:
Paul Wilmot/ MPCDoP:
Tim Maurice-JonesMedia Planning/Buying:
OMDDate:
February, 2017
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