NBA: We Are All in the Finals
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TV
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In anticipation of the 2023 NBA Finals presented by YouTube TV, the league today launched its new campaign, “We Are All in the Finals,” across @NBA social, the NBA App and linear. The brand spot captures the global excitement surrounding the NBA Finals and the whirlwind of emotions that fans and players experience every game until one team wins four games and raises the coveted Larry O’Brien Trophy.
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