Penny: The Path
Media Type:
Film
Brand
Agency
Country:
Industry:
Penny, Germany’s much loved supermarket chain, encourage reconciliation at Christmas in new Serviceplan campaign.
Credits
Advertising Agency:
Serviceplan, GermanyGlobal Chief Creative Officer:
Alexander SchillCreative Managing Partner Germany:
Matthias HarbeckExecutive Creative Director:
Christoph EverkeExecutive Producer:
Aisha BlackwellSenior Text:
Henrik PfeifferSenior Art Director:
Marie Sophie LegatAccount Director:
Fabian KleinmannAccount Manager:
Frederike EnkProduction Company:
StinkDirector:
Chiara GraymayrExecutive Producer:
Moritz MerkelProducer:
Isabel KastPost Production Supervisor:
Steffen RöthingerDirector of Photography:
Danny HieleMedia Agency:
OMDDate:
November, 2017
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 23, 2026
Church Edit Opened the Doors to its new Dumbo Office, Marking the Occasion with a Full-House Launch Party
Church Edit launches its New York home with a party bringing its bi-coastal and global creative community under one roof
Sep. 23, 2026
Dentsu Creative Launches new Sky Vegas Brand Platform, Primetime Play, with Kaya Scodelario
Dentsu Creative has unveiled a new brand platform and visual identity for Sky Vegas, marking the first major work to launch since winning the account last summer