Thai Health Promotion Foundation: Speed Blinds You
Media Type:
Film
Brand
Agency
Country:
Industry:
In Thailand, traffic accident has become a major problem that causes deaths and injuries. It even reached the second highest accidents of the world ranking. "Speed Blinds You" campaign makes use of Tunnel Vision Theory as its communicating content. Road users were explained about peripheral vision loss and how accident can possibly happen when they hit the speed.
Credits
Advertising Agency:
BBDO, Bangkok, ThailandChief Creative Officer:
Suthisak SucharittanontaExecutive Creative Director:
Anuwat NitipanontCreative Director:
Nattawut SittiwaraphanArt Directors:
Kroekkiat Chanthakitnukul, Prasert SrivarintrCopywriter:
Chayamon BunnagDate:
March, 2017More from Thai Health Promotion Foundation
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