UMass Global: Meet You Where You Are In Life, Kitchen

9.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

USA

Industry:

Education

University of Massachusetts Global has joined forces with Innocean and creative studio Aggressive to create its latest campaign, "Meet You Where You Are In Life". The two spots offer a glimpse into the busy days of prospective and current students at UMass Global. With a moment to spare while on the train or dinner’s in the oven, they turn to their devices, ready to learn. A miniature CG world of education springs out from their screens, complete with a tiny professor, engaging diagrams, and interactive features. When their free time is up, they simply switch off and return to their activities - continued education with UMass Global is as easy as finding a quiet moment wherever you are, whatever you’re doing.

Credits

Advertising Agency:

Innocean USA

Date:

January, 2023

Latest News

Nov. 12, 2026

The Challenger Playbook Is Now Table Stakes. Rival's 2026 Index Reveals What Comes Next

From 2,039 brands screened to 50 selected, this year's Rival 50 finds that earned attention, creators, and bold content

Nov. 12, 2026

Ad of the Day | England Netball Launches Bold new Campaign to Elevate the Sport and Drive Investment

Created by Brothers & Sisters, the campaign positions netball as a sport with a unique cultural and commercial proposition