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UMass Global: Meet You Where You Are In Life, Train

10.0

Media Type:

Brand

Agency

Country:

USA

Industry:

Education

University of Massachusetts Global has joined forces with Innocean and creative studio Aggressive to create its latest campaign, "Meet You Where You Are In Life". The two spots offer a glimpse into the busy days of prospective and current students at UMass Global. With a moment to spare while on the train or dinner’s in the oven, they turn to their devices, ready to learn. A miniature CG world of education springs out from their screens, complete with a tiny professor, engaging diagrams, and interactive features. When their free time is up, they simply switch off and return to their activities - continued education with UMass Global is as easy as finding a quiet moment wherever you are, whatever you’re doing.