Volvo Trucks: The Flying Passenger
Media Type:
Film
Brand
Agency
Country:
Industry:
This Live Test was set up to demonstrate the performance of Volvo Trucks’ unique powertrain with the I-Shift Dual Clutch gearbox. To keep the paraglider in flying, the truck had to keep up its speed even when driving on demanding roads up a mountain pass.
Credits
Advertising Agency:
Forsman & Bodenfors, Göteborg, SwedenDate:
November, 2016
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Aug. 13, 2026
Disneyland Paris Stages a Total Eclipse of the Mouse
As Europe looked to the skies on Wednesday 12th August, BETC Paris hacked the moment to create a little magic of its own
Aug. 13, 2026
Pavone Group Promotes Two to Creative Leadership Roles
Eileen Hogan has been named Creative Director for quench, the group's food and beverage agency, and Rebecca Armstrong as Design Director for Pavone Group