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Backroad

A backroad doesn’t cut recklessly through the land. It moves with it. It rises, it falls and it curves.

+46 73 870 00 80

Jul. 08, 2019

This 10k USD hat comes with a complimentary 10k USD marketing campaign

The world’s first 10 000 USD hat and beanie

May. 01, 2019

Backroad and Swedish HiFi Retailer Pause Present "The Pause Ticket"

An initiative turning your paid parking ticket into a voucher for speakers.

Mar. 15, 2019

A regular American presents: The Swedish *****Bowl

The Bandy Final has been played yearly since 1907...

Dec. 18, 2018

Sports team recycles clothing from players–creates unique merch

The "Sustainable Mercy" collection can be bought at Tellus Bandy's home games and at Facebook Page

Latest News

Oct. 13, 2026

Brazilian Filmmaker Camila Cornelsen Brings Her Cinematic Eye to Picture North

A multi-faceted filmmaker, Camilà grew up with an artistic upbringing and spent years touring as lead singer of Brazilian indie band Copacabana Club

Oct. 13, 2026

Ad of the Day | Equinor Launches STEMgapet Campaign to Inspire the Next Generation of Scientists and Engineers

The storyline then brings us back to the foundational childhood moments that define who we are