BETC Etoile Rouge

Culture makes brands. Brands make culture.

+33 1 56 41 35 00

Latest News

Oct. 06, 2026

Screwfix Turns Rewards into "Motifications" in Latest Campaign from M+C Saatchi Group UK

The campaign marks the third instalment of Screwfix’s "No Stopping You" platform and Sir Mo’s ongoing role as its relentlessly enthusiastic new recruit

Oct. 06, 2026

The Female Quotient Announces Generation Money, A New Video Series in Partnership with JPMorganChase

The launch further Marks FQ's Strategic Evolution into a global media and publishing house