Cake

Cake is a creative agency, specialising in sport, entertainment and culture. Part of the HavasGroup network

+44 20 3793 3800

 

Cake is the sport, entertainment and culture agency of Havas. ​We build meaningful connections between brands and consumers through culture, using our proprietary Meaningful Brands in Culture study and strategic approach. ​ ​All our ideas fuse bold thinking with brilliant creativity, underpinned by data and insight.​ ​We do this through earned media, social, influencer marketing, sponsorship and partnerships, and live experience; delivering this for some of the most well-known brands a...

Latest News

Nov. 02, 2026

Petlove and Sao Paulo Metro Take on Animal Cruelty with "Villains," an Animated Series

Across four episodes, the series subverts fantasy’s classic villains — witches, vampires and their kind — to make one point

Oct. 30, 2026

Columbia Gives Away Survival Bunker With the Launch of the "Don't Panic Room" Campaign

Participants can share skills to survive outdoors and a chance to win a stocked off-grid bunker, delivered to their door