Madame Bovary

Madame Bovary is a young independent communications agency founded by Pascal Couvry.

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May. 12, 2020

Securite Routiere Launches Campaign To Encourage Prudent Reclaiming of Roads

New Road safety TV, digital and radio campaign created by Serviceplan France with Babel and Madame Bovary

Jan. 13, 2020

Ad of the Day | Securite Routiere Unveils New Campaign, Tagline and Communication Strategy Under Umbrella of Appointed Agencies

Serviceplan France, Babel and Madame Bovary make up a triumvirate of agencies appointed by Sécurité Routière to conceive a striking new TV and radio campaign

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Nov. 12, 2026

Ringo Launches Charlie, the first AI Assistant for Sync Licensing that Lives on WhatsApp

The producer tells Charlie where the ad will run: media, territory, duration and first on-air date

Nov. 12, 2026

The Challenger Playbook Is Now Table Stakes. Rival's 2026 Index Reveals What Comes Next

From 2,039 brands screened to 50 selected, this year's Rival 50 finds that earned attention, creators, and bold content