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Al-Futtaim IKEA: Pet Parents Get Even with New Pet Collection
From the very beginning, Al-Futtaim IKEA has been committed to designing furniture for people, though it often ends up being claimed by their beloved pets
Canon Celebrates the Behind-the-Scenes Dads Who Capture Their Kids' Moments
This Father’s Day, Canon launched a campaign celebrating the dads behind the lens who rarely get to be in the picture
This New Honda Car Commercial Has Been Made Without Leaving Home
To make this possible, Honda UAE together with Memac Ogilvy, Dubai used a Honda Civic miniature car.
Ad of the Day | Saudi Women Subvert Stereotypes in Thought-Provoking Commercial
Omar Hilal directs a powerful commercial that challenges perceptions of Saudi, Arab, and Muslim women
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Sep. 28, 2026
MOX Creates New Brand Identity for Formula E's Next Era of Racing
The rebrand lands the central message of making progress thrilling, cementing Formula E's position as a confident, culturally impactful global sport
Sep. 28, 2026
Behind the Gloves and Brothers and Sisters Launch Campaign to Define Boxing's 7th Punch
Traditionally, six punches – jab, cross, lead hook, rear hook, lead uppercut, rear uppercut – have formed the foundation of boxing