Smartypants

A collection of brand-builders, documentarian thought-provokers, independent truth-seekers, and non-profit do-gooders.

Nothing against pants. They’re practical. They’re fashionable. They go great with shirts. But when award-winning filmmaker Joshua Seftel founded Smartypants, his mission was not to create a pants company. His goal was to craft stories that connect with people. We are a collection of brand-builders. Problem-solvers. Bone-rattlers. And tear-jerkers. We are documentarian thought-provokers, independent truth-seekers, and non-profit do-gooders.

Latest News

Aug. 14, 2026

Publicis Spain and Vagisil present "WHAT'S IN MY VAG", the Summer Essentials Almost no one Talks About

Inspired by the viral trend “What’s in my bag?”, the campaign twists the concept into “What’s in my vag"

Aug. 14, 2026

Revry Reveals "King of Drag" Season 2 Cast and Live National Tour

The first drag king competition series returns this fall and hits the road for a 22-city national tour