WPP
WPP is a creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities.
Colgate Goes Bold with new Purple Serum and Digital-First Push Led by WPP
Colgate’s Max White Purple Serum is a groundbreaking innovation designed to deliver immediate colour correction and lasting teeth whitening results
Marta Rico and Miguel Garcia Vizcaino to Leave Sra. Rushmore After 25 Years
Marta Rico and Miguel Garcia Vizcaíno announce their departure from the agency they founded in July 2000 with Roberto Lara
WPP has Named Microsoft's Cindy Rose as CEO
Cindy has extensive experience as a leader in the technology, telecommunications, media, entertainment and creative industries gained at world-leading brands
"We All Understand Coca-Cola" Uses Design to Bridge Cultures
Campaign was developed by WPP Open X, led by INGO, Grey and Ogilvy
"Group Therapy" Film Starring World Class Comics Showcases the Therapeutic Power of Sharing
Coproduced by AXA, Hartbeat, and WPP, the “docu-therapy” features top comedians sharing mental health struggles to show that "sharing is therapeutic"
Coca-Cola Introduces the FUZE Iced Tea Brand in Canada by Taking Canadians on the "Great Flavour Run"
2025 may just go down in history as the year Canada's great "iced tea war" started brewing.
Ad of the Day | Ford and Born Social Give "Big Cat Energy" in Social-Led Puma Gen-E new Model Reveal
Pan-European push for new all-electric Ford Puma stars a curated cast of creators embedded in urban culture
"Brand Design at VML" Launches to Power Brand Growth Through Design
Robb Smigielski to serve as VML Chief Design Officer for North America
The One Club and WPP Launch Second Year of ONE School UK for Black Creatives
The One Club for Creativity and WPP will continue their successful partnership for the second year of ONE School UK
The 2024 LIONS Creativity Report Rankings are Released
Coca-Cola Wins Creative Brand of the Year for the first time
VML, JVM and Omnicom Take Top Honors at Gerety Awards 2024
VML has been awarded Global Network of the Year, Jung Von Matt Germany wins Global Agency of the Year and Omnicom is Holding Company of the Year
Tito Ribeiro Explores AI's Impact on Influencer Marketing
Creative economy is fundamentally based on human relationships, and that will not change
Latest News
Sep. 28, 2026
Why Make it Easy? De Balie and Dawn Explore the Power of Discomfort in Bold new Campaign
De Balie, Amsterdam’s home for culture and debate, launches striking new brand campaign with Dawn, pairing provocative copy with surreal photography
Sep. 28, 2026
MOX Creates New Brand Identity for Formula E's Next Era of Racing
The rebrand lands the central message of making progress thrilling, cementing Formula E's position as a confident, culturally impactful global sport