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You're the Goods
Launched in London in 2024, You’re the Goods is inspired by this philosophy.
Feb. 24, 2025
Papaya Solitaire Takes Over Major OOH Sites for Playfully Chaotic Campaign by You're the Goods
The campaign breaks today and sees Papaya Solitaire – a modern, skill-based social tournament version of the ancient card game
Feb. 10, 2025
You're the Goods and Papaya Take "Swing" Film to New Heights
The debut campaign, created by You're the Goods and directed by Nicolai Fuglsig, launches Papaya as champions of play
Dec. 09, 2024
Ad of the Day | You're the Goods Debut Campaign Launches Papaya as Champions of Play
You're the Goods and Papaya have released a euphoric campaign to launch "Play On"
Latest News
Sep. 23, 2026
King's Hawaiian Teams Up With Eli Manning to Launch Petition for Official Quarterback Slide Stat
There is considerable proof that King’s Hawaiian is the best slider off the field, and they think sliders on the field deserve the same recognition
Sep. 23, 2026
Jimmy John's Combines Breakfast with College GameDay in Multi-Week Activation
From September to November, The XP Agency is putting Jimmy John's in the middle of the action, bringing the brand’s slightly irreverent personality