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The Science of WOW: How Colgate Optic White is Redefining Beauty
Colgate has launched "The Science of WOW," a new integrated campaign developed in partnership with VML
VML & Colgate-Palmolive Launch "Make Your World More Fabuloso" for Fabuloso
The campaign is supported by a 360 media plan across video, social, PR, partnerships, and retail media throughout 2026
Colgate Launched "Your Smile Is Your Strength" to Highlight the Connection Between Smiles and Resilience
Colgate’s campaign, created with VML, shows how self-doubt can turn into resilience
Colgate Goes Bold with new Purple Serum and Digital-First Push Led by WPP
Colgate’s Max White Purple Serum is a groundbreaking innovation designed to deliver immediate colour correction and lasting teeth whitening results
Ace Norton Directs Series of Delicious Spots for Colgate
JOJX has produced the newest campaign from Colgate in North America, "Live Life to the Brightest"
Y&R Moscow devises innovative water-saving campaign for Colgate
WPP-owned creative agency, Y&R, has devised a water-saving campaign for Colgate, which has been brought to life in collaboration with AZIMUT Hotels
MEC & Red Fuse Help Colgate Launch “Two Minute Tales” Digital Campaign to Make Brushing Teeth Fun
Getting young children to brush their teeth can be challenging for parents
Latest News
Sep. 24, 2026
Social House Adds Kelson Berkus and Sam Shaw to Creative Leadership Team
Kelson Berkus joins as executive creative director and Sam Shaw as creative director, strengthening the agency's creative vision
Sep. 24, 2026
Good Foods Group Launches "Guacxiety," a New Campaign about the Stress of Buying Avocados
New Good Foods/Harris Poll data highlights frustration over avocados going bad before use